$FWH · ASSET SHEET v2

fox wif hood

crude-doodle casino mascot · one character, every screen
outfox the house · 22 assets · robinhood chain
how to read this: every image below is the same baby fox in the brick-red Robin Hood hood (palette v2: brick hood · chartreuse feather). filenames (green tags) are the drop-in names for the arcade reskin. the photoreal fox stays the token logo / PFP only. these doodles are everything in-app + socials.

1 Brand core

the marks. used on the site header, app icon, token listing, browser tab.

logomark
Logomark
fwh-logomark.png
Primary mark. Site header, app icon, watermark, anywhere the brand needs a face. Sits in a circle.
favicon feather
Favicon feather
fwh-favicon-feather.png
The 16px mark (transparent). Browser tab, loading spinner, chips. The feather reads when the face won't.

2 Mascot states — the host

Berf's replacement. these are the in-game face that reacts to your bet. drop-in for the arcade's mascot slots.

idle
Idle
fwh-idle.png
Default resting face. Smug host sizing up your wallet before you play.
playing
Playing
fwh-playing.png
Shows during the roll/flip/spin. Sweating the outcome while the VRF resolves.
win
Win (you win)
fwh-win.png
Fires when YOU win. Disgusted he has to pay out, grudgingly handing over a coin.
lose
Lose (you lose)
fwh-lose.png
Fires when you get outfoxed. Laughing at your liquidation. Also the canon meme face.
jackpot
Jackpot
fwh-jackpot.png
The streak-10 / jackpot popup. Losing his mind as the coins rain down.

3 Popups & retention

the modals that bring degens back. loss-streak, tie, comeback faucet, daily gift, come-back nudge.

rekt
Rekt
fwh-rekt.png
Loss-streak popup (3+ losses). Crying into an empty sack. Twist the knife.
push
Push
fwh-push.png
Dice tie / push. Unbothered shrug, stake rides back, nobody wins.
comeback
Comeback
fwh-comeback.png
Busted-balance refill modal. Shady grin spotting you one coin to keep you playing.
free round
Free round
fwh-free-round.png
Daily free-round gift. Deadpan, holding a present he definitely stole.
sleeping
Sleeping
fwh-sleeping.png
Idle/away nudge to pull you back. Passed out with the hood over his eyes.

4 Game props

the objects in the games. coin faces for Flip, dice for Dice, the pot + stacks for jackpots & balances.

coin heads
Coin — heads
fwh-coin-heads.png
Flip game. The fox-head side of the bottle-cap coin.
coin tails
Coin — tails
fwh-coin-tails.png
Flip game. The feather side of the coin.
dice
Dice
fwh-dice.png
Dice game. Two d6 mid-tumble for the roll animation / game card.
the stash
The Stash
fwh-stash.png
Jackpot pot art (the old "keg"). The loot sack you crack on a streak-10.
coin stacks
Coin stacks
fwh-coin-stacks.png
Balance / vault / winnings decoration. Generic money art.

5 Marketing

socials + landing. the two banners already have the text baked in; the raw versions are for reworking copy later.

x banner with text
X / Twitter banner — final
fwh-banner-x.png
3:1 header, text baked in ("fox wif hood · outfox the house · $FWH live on robinhood chain"). Twitter/X profile banner.
og card with text
OG / share card — final
fwh-og-card.png
1.91:1 link preview, text baked in ("outfox the house · double or nothing wif a fox · $FWH play now"). Shows when the site link is shared.
lobby hero
Lobby hero
fwh-lobby-hero.png
Featured card art inside the app. Fox on a coin pile fanning cards.
x banner no text
X banner — raw
fwh-banner-x-raw.png
Same banner, no text. Left half open for reworking the headline in Canva/Figma.
og card no text
OG card — raw
fwh-og-card-raw.png
Same share card, no text. Right half open for new copy.